Fastrack, the well known youth fashion brand has received the award for the ‘Most Popular
Youth Brand - Eyewear’ at the 3rd Global Youth Marketing Awards 2011 in Mumbai recently. Indeed it’s a spectacular achievement, considering the other nominations in the category were Calvin Klein, Tommy Hilfiger, D&G and Dunhill. The jury studied these entries in an exhaustive procedure consisting of various levels to give the final names. The Global Youth Marketing Awards is a platform to felicitate work in the field of marketing. It is the single largest platform of youth experts, marketing professionals, researchers, analysts and brand specialists that have been behind some of the most successful and sought after youth brands across fashion, music, technology, sports and lifestyle.
Not resting on its laurels, Fast Eyewear has a new summer collection, the funky new Fastrack sunglasses. They are slim and lightweight and according to its claim, you may forget you're wearing them. Featuring all new designs and awesome styling, this line also includes a Matrix-inspired Morpheus model.
The brand is spreading its wings across India. They've launched numerous stores in the past few months are spread across many cities from Bhopal to New Delhi; Bangalore to Guwahati. A store in Aurangabad and third store in Chennai are opening soon.