After a successful stint of over 14 years, Pantaloons,
one of India’s largest fashion retailers is now focusing on setting up more ‘customer friendly’ next gen stores across the country. Pantaloon Retail, has appointed well-renowned German design firm Bloker and Bloker Group who have revamped the look of many corporate offices and retail outlets, to create a customer friendly store which will ensure higher footfalls. Pankaj Tibrewal, COO, Pantaloon India says, in such stores, they take customer experience to another level. Store design and merchandise design play an integral part of and they would be focusing on products that offer high quality of clothes at affordable prices.
The next gen store that has come up in Vasant Kunj, New Delhi, is Pantaloons’ fifth such store adopting this new design format. In fact, the previous ones have already ensured increased business profitability. Pantaloon Retail already has around 56 stores in 28 major Indian cities enriching both the value and lifestyle segment of the Indian consumer market. The company also plans to open 55 more stores in the country and will invest Rs 2,100 crores over the next three years. Out of the proposed 55 stores, 30 would be in shopping malls while 25 would be in standalone properties.
Headquartered in Mumbai, Pantaloon Retail is a Kishore Biyani-led Future Group company. It operates a chain of outlets such as Pantaloons, Big Bazaar, Food Bazaar, KB’s Fair Price and rural model Adhaar among others.