Fashion news and fashion jobs

Paris Fashion Week: How to get on the FHCM calendar

Access options depend on a brand's relationship with the Fédération de la Haute Couture et de la Mode (FHCM). Member houses of the FHCM are automatically included in the show schedule. Selected guest houses, however, gain access to the FHCM's show and presentation calendar based on the decisions of the relevant committees. Guest brands must...

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Fashion |In Pictures

Street style at Pitti Uomo: Female attendees signal gender fluidity

The 109th edition of Pitti Immagine Uomo took place in Florence from January 13–16, 2026. Widely regarded as the largest menswear trade show in Europe and one of the most important globally, Pitti Uomo’s influence extends far beyond its scale. It plays a pivotal role in shaping menswear trends, both within the fairgrounds and across the city....

Business|Interview Member

Expert analysis: the limits of Jott's accelerated expansion under LBO

With the fate of Marseille, France-based casualwear brand Jott (Just Over The Top) hanging on a court decision expected in early February, its fragility is striking following a capital injection of nearly 99 million euros (116 million dollars). Vincent Redrado, an industry expert and founder of French consumer consultancy firm Digital Native...

Business|Interview Member

AEO, trust signals, and digital assistants: Adapting fashion brands to the new rules of AI shopping

AI commerce is quickly becoming a norm in fashion. As consumers increasingly turn to AI assistants for product discovery and recommendations, brands are being encouraged to rethink their approach to digital shopping journeys. Traditional search and e-commerce funnels are shifting towards AI-led experiences that prioritise speed, relevance and...